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typeworship: Masqualero, a music inspired luxury serif. Inspired…

12 Mar

typeworship:

Masqualero, a music inspired luxury serif.

Inspired by the jazz composition of the same name by the legendary Miles Davis, this sculpted serif captures the musician’s spiky personality and flair.

There are many things I love about Masqualero, by Monotype designer, Jim Ford. One of which is that, to compliment its six different weights and italics, it offers a pair of on-beat decorative styles, ‘Groove’ (pictured above) and Stencil. Bursting with character – and plenty of intricate detailing – Masqualero is perfect for the world of publishing, luxury goods, or anywhere that must capture and hold the attention of the audience. 

Of the design, Jim says: ‘I approached drawing the letters as if they were marble sculptures,’ says Ford. ‘Many sharp, black, modern sculptures filling a large park … I was aiming for the highest level of detail, quality and sophistication that I could make, as if it really was for Miles.’ Masqualero, he adds, is ‘for the finer things. It dresses up words. It’s the black tuxedo or stiletto heel’.

Take a closer look, here.

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Publicado por en marzo 12, 2017 en General

 

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