The Meadows
New York-based design studio The Collected Works headed by the very talented Justin Colt has created the visual identity for the music festival The Meadows. Located in Flushing Meadows, Queens, the festival merged hip hop, electronic and indie music with art and (tons of) food.
They dug into the city’s rich typographic legacy and designed an identity that felt sophisticated yet gritty, and flexible enough to adapt to different mediums. To further differentiate the system from other festivals, and to embrace the fact that The Meadows was taking place in the fall, they defined a deep colour palette that both complimented the season and still felt like it belonged in the streets of NYC.
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El Serif de Chocolate 